15 January 2016

Take Sheryl Sandberg. Here's a woman who's made history in a position that wasn't even supposed to exist. She met Facebook founder Mark Zuckerberg when she was still Chief Operating Officer of Google and after one conversation Zuckerberg decided that Facebook needed a COO too – and that it had to be Sheryl. As soon as she stepped into the Facebook offices, Sheryl began to achieve what nobody even thought was possible: she began making Facebook turn a profit. Today the company is worth billions of dollars all because of her discreet ads strategy and she oversees sales, marketing, business development, human resources, public policy and communications. It’s no wonder that by 2012 she had become Facebook’s first female board member.

Sharing Success

Her next move was to write the bestseller Lean In: Women, Work and the Will to Lead, which focused on business leadership and development, issues with the lack of women in government and business leadership positions and feminism. Soon after, she developed the Ban Bossy campaign because she saw how the word was used to insult young girls and women who showed the same kind of ambition and leadership that was usually praised in men. I’m sure more than a few of you out there can relate!

Did I forget to mention that Sheryl did all this while co-parenting her two children and that she’s still doing it after she became a widow and single parent in early 2015? So, do you think you have what it takes to be a Sheryl Sandberg? Would you follow the path of the world's top women or would you do it differently? Have you got the guts to take on the world's most challenging business environments – and win?  Need a social media plan while you’re at it?  Then let’s talk on Twitter or Instagram @DanzShapiro, or share your ideas with the #DS.comTribe. Get in touch.